Category Archives: Retail

The supersizing of modern retail

Posted on March 1, 2012 by

Modern retail is growing swiftly and accounting for more consumer spending. What are the implications for brands and traditional retail? Marylou Andrew investigates. In a research paper titled ‘Retail evolution: positioning for modern trade growth’, MVI (a WPP research firm specialising … Continue reading →

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Selling the experience

Posted on February 29, 2012 by

Afzal Shahabuddin on why brand managers need to rethink their retail strategies. The rate of change in Pakistan’s retail landscape has been dramatic and this change is not restricted to a single category or sector. In the last 10 years, … Continue reading →

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Debenhams announces launch date for Pakistan

Posted on January 12, 2012 by

Debenhams (a UK-based department store) in partnership with Team-A Ventures announced the launch of its first store in Pakistan at a press conference today. The store will be opened in April this year at Dolmen City Mall in Karachi with … Continue reading →

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Online to… not much

Posted on December 17, 2011 by

For e-commerce to take off, an enabling environment and a change of mindset are required, writes Mohsin Siddiqui.  The internet has always been an object of much confusion in Pakistan. Initial reactions ran across a whole spectrum of emotional turmoil. … Continue reading →

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